I STARTED MY PHOTOGRAPHY JOURNEY IN THE STUDIO
During my time at Route One, the studio environment was fast-paced, working with various models and managing the organisation and preparation for each shoot. The role involved collaborating with well-known brands such as Adidas, Nike, Carhartt, Stussy, The North Face and many others. Capturing dynamic images that showcased their products, and consistently deliver high-quality results in a busy, deadline-driven atmosphere.
I was responsible for creating marketing shots for a range of platforms, including banners, emails, newsletters, and social media. I worked closely with the team to develop visuals that captured the essence of the brand and appealed to the target audience. This role required creativity, attention to detail, and an understanding of how to tailor content for different digital channels, ensuring that each shot effectively communicated the brand's message and engaged customers.
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